Jewellery Shop Fit-Out · Dubai

Jewellery Shop Setup and Turnkey Fit-Out in Dubai

We design it, make the showcases, handle the fit-out approvals and build it, ready for opening day.

Where we fit in

Opening a jewellery shop takes three teams. We’re the one that builds it.

You’ll need a business setup company for your licence, a SIRA-approved security consultant for your security plan, and a fit-out company to design and build the shop. We’re the fit-out company. We design the layout, make your showcases in our own workshop, handle the DCD, DEWA, DMCC and Dubai Municipality approvals where required, and hand over a shop that’s ready to trade.

Jewellery showroom display wall with backlit timber niches
Since 2016Dubai design and fit-out, 150+ projects
BAFLEH showroom and Gold Souk officeJewellery work we can show you
Showcases from our own workshopQuality and lead time in our hands

Who we build for

Who this is for

01

Jewellery chains and groups

Rolling out several outlets with one consistent design.

See the BAFLEH project →

02

New brands

Opening their first Dubai showroom.

Read the cost guide →

03

Established jewellers

Opening a branch or moving into a mall.

See the right order →

04

Diamond and trade businesses

Showrooms or viewing rooms in DMCC and Almas Tower, JLT.

Mainland, DMCC or free zone →

Roles

Who does what

Rows marked in gold are ours. You get one point of contact at Paras for everything in them.

Task Who handles it What Paras does
Trade licence and company setup You, usually through a business setup company We can introduce you to setup companies we’ve worked with
Tenancy and Ejari You, with your landlord We check the unit and the landlord’s fit-out rules
Security plan, CCTV layout and SIRA approvals Your SIRA-approved security consultant We build the shop to the approved plan
Security equipment A SIRA-licensed installer We provide the conduit and fixings it needs
Layout, design and 3D Paras Interiors We lead it
DCD, DEWA, DMCC and DM approvals (where required) Paras Interiors We prepare the drawings and submit them
Showcases, joinery and site works Paras Interiors Made in our workshop, built by our team
Hallmarking, AML and VAT You, with your advisers We design the cashier and records areas

The sequence

How we work

Six stages, one team. The two slowest stages, approvals and showcase production, run at the same time.

Steps 3 and 4 run together. That’s how we save weeks on your opening date.

  1. 01

    Site visit and brief Week 1

    What you sell, how you sell it, your budget and your opening date.

  2. 02

    Layout, design and 3D 2 to 4 weeks

    Once your security consultant shares the plan, we work its camera, conduit, safe and glazing positions into our drawings.

  3. 03

    Approvals 3 to 6 weeks

    DCD, DEWA, DMCC and Dubai Municipality submissions where required, plus drawings for your landlord’s review.

  4. 04

    Showcases Runs with step 3

    Made in our own workshop while the approvals run.

  5. 05

    Site works 5 to 8 weeks

    Partitions, ceilings, flooring, lighting, electrical and conduit for the security cabling.

  6. 06

    Handover 1 to 2 weeks

    Inspections, snagging and your handover pack.

Lockable glass jewellery showcases along a showroom wall
Jewellery display cabinets with integrated lighting
Glass jewellery counter with gold trim against walnut panelling

Made in our workshop

Showcases built in our own workshop

Showcases are the largest single item in a jewellery shop and the slowest to make. Making them ourselves means we control the quality, the finish and the lead time, and we start production while your approvals run.

GlassLow-iron laminated or tempered safety glass
LocksTamper-proof locks, electronic on request
LightingLED, CRI 95+, warm for gold, cool for diamonds
FinishesWalnut veneer, brass and gold trims, stone
Lead time4 to 6 weeks, while approvals run
Made inOur own workshop, Dubai

Scope

What’s included in turnkey

Included

  • Survey, concept and 3D
  • Detailed and approval drawings
  • DCD, DEWA, DMCC and DM submissions where required
  • In-house showcases and joinery
  • Civil works, ceilings and flooring
  • Lighting and electrical
  • Conduit for security cabling
  • Site supervision, snagging and handover

Not included

  • Trade licence and tenancy
  • Security plan and SIRA approvals (your security consultant)
  • Security equipment (your SIRA-licensed installer)
  • Stock
  • Landlord deposits

We list every exclusion in writing in your itemised proposal.

Time and budget

Typical timelines and budgets by unit type

Ranges for planning only, covering design, fit-out and showcases. They exclude the licence, security equipment, stock and landlord deposits. After the site visit you get a stage-by-stage programme and an itemised proposal. See the full cost guide.

Unit type Design to handover Budget per sq ft Main approvals
Mall unit 12 to 16 weeks AED 620 to 1,420 Landlord fit-out approval, DCD, DEWA
Gold Souk or street unit 8 to 12 weeks AED 520 to 1,020 DCD, DEWA, Dubai Municipality where required
DMCC office or showroom 8 to 16 weeks AED 570 to 1,220 DMCC fit-out approval
Kiosk 6 to 10 weeks AED 320 to 620 Landlord fit-out approval

Handover pack

What you receive at handover

As-built drawings
Civil Defence completion
Warranties for joinery, showcases, lighting and equipment we supplied
Operation and maintenance manuals
A key register for every showcase and door

Start here

What happens on the free planning call

  1. What you sell and how you plan to sell it
  2. Suitable areas and unit types
  3. A per-square-foot budget range and the main cost drivers
  4. The approval sequence and what it means for your opening date
  5. Who else you’ll need: a setup company and a security consultant

You’ll get a written summary of your plan, the sequence and your next three steps.

Free planning call

30 to 45 minutes · Phone or in person · No obligation

Book the Planning Call
WhatsApp Us

Need help with the licence? Business setup companies handle the trade licence, visas and tenancy paperwork. We can introduce you to setup companies we’ve worked with.

Read the trading licence guide →

What makes it different

Why jewellery shops are different

Security shapes the layout

Gold and jewellery shops are a vital sector under Dubai Law No. 12 of 2016. Your security consultant’s plan sets camera views, panic buttons, sensors, the safe and the glazing, so we ask for it before we finalise the layout.

Showcases are the critical path

They’re the largest single item and the slowest to make, so we produce them in our own workshop while approvals run.

Approvals depend on the unit

Malls, souk units, DMCC towers and other free zones each follow their own route. Mall units and units up to 100 sq m don’t need Dubai Municipality’s decoration permit.

Compliance sits beside the build

Hallmarking, AML reporting and VAT must be in place before your first sale, so we design the cashier point and back office to support them.

Case studies

Our jewellery work

BAFLEH Jewellery showroom fit-out, Sapphire Mall

Sapphire Mall, Dubai

BAFLEH Jewellery showroom

Display zoning, layered lighting and built-in provision for the security system.

Concept, display, lighting, fit-outBrass, glass and stone casesSecurity built in from day one

View the BAFLEH project →

BAFLEH Jewellery office open-plan workspace, Deira Gold Souk

Deira Gold Souk

BAFLEH office

Two neighbouring units combined into one office, with demolition, new washrooms and plumbing, waterproofing, a new ceiling, metal barricades behind the windows and the full layout.

5,000 to 6,000 sq ft2 to 3 months on siteTwo units combined

See the office photos →

Jewellery shop interior with crystal chandelier and mirrored display units
Crystal chandelier and mirrored displays
Jewellery showroom counters beside a glazed shopfront
Counters beside a glazed shopfront
Walnut and gold wall panelling detail in a jewellery showroom
Walnut and gold wall panelling
Backlit jewellery wall display with timber and gold detailing
Backlit jewellery wall display
Jewellery showroom with U-shaped glass counters and wall cabinets
U-shaped glass counters
Jewellery showroom sales floor with chandelier and display counters
Sales floor with display counters

“Display logic first, finishes second. A showroom that puts the product first.”

Our brief for BAFLEH Jewellery, Sapphire Mall

View the Full Gallery

Locations

Where we build jewellery shops

After handover

We fix any defects within the defects period. If you change the layout or lighting later, check with your security consultant whether SIRA needs to be told, and we’ll carry out the works.

Defects period: 12 monthsShowcase warranty: 12 months workmanship

What we don’t do

We don’t issue licences, register tenancies, prepare security plans or apply for SIRA approvals. Those sit with you, your setup company and your SIRA-approved security consultant. We’re not a legal or tax adviser.

FAQ

Frequently asked questions

Can’t find your answer? WhatsApp us.

Do you set up the company licence?

No. You arrange the licence and tenancy, usually through a business setup company, and we can introduce you to ones we’ve worked with. We start once you have a unit in mind.

Do you handle SIRA approval?

No. A SIRA-approved security consultant prepares your security plan and gets the SIRA approvals, and a SIRA-licensed installer fits the system. We build the shop to the approved plan.

Which approvals do you handle?

The fit-out approvals: DCD, DEWA, DMCC and Dubai Municipality where required, depending on your unit, plus the drawings your landlord needs to review.

Do mall units need a Dubai Municipality permit?

Usually not. Mall units, and units up to 100 sq m, are exempt from DM’s decoration permit; the landlord’s fit-out approval applies instead.

How much does it cost?

As a guide, AED 520 to 1,420 per sq ft for design, fit-out and showcases, depending on format, size and location. A kiosk starts from about AED 320 per sq ft.

How long does it take?

Typically 8 to 12 weeks for a Gold Souk or street unit, 12 to 16 weeks for a mall unit and 6 to 10 weeks for a kiosk. We run approvals and showcase production at the same time.

Can you work with my existing security consultant?

Yes. We work from their approved plan and provide the conduit and fixings the installer needs.

Can you refurbish a shop while it keeps trading?

Yes. We plan the works in phases and after hours where your landlord allows.

Can you work in malls and souks?

Yes. We follow each landlord’s fit-out manual and work after hours where required.

Do you make the showcases yourselves?

Yes, in our own workshop, so we control quality and lead time.

What warranty do the showcases carry?

12 months on workmanship for joinery and showcases, plus the manufacturer warranties on lighting and equipment we supply.

Do you work outside Dubai?

Yes, across the UAE, including Abu Dhabi, Sharjah and Ajman.

How are payments staged?

In stages tied to milestones: an advance on signing, progress payments as works complete, and a final payment at handover.

Planning a Jewellery Shop Setup and Turnkey Fit-Out in Dubai project?

Tell us about your project and get a no-obligation quote from our design team.